Switzerland is renown for its snow capped Alps, dotted by majestic lakes and pristine towns. Switzerland is also one of the wealthiest countries in the world. So its residents, as well as many travelers have excess cash to spend on opulent purchases. The Caviar House in Zurich Airport is a prime example of one of the high end ways to separate people from their money.
A short walk after security places travelers upon one of the most overly indulgent stores you can encounter, Caviar House. The opulent mecca to fish eggs features two locations in Zurich Airport, just 3 minutes walk from one another.
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Care to spend over $1,000 on a tin can that resembles a container of chewing tobacco? Caviar House has you covered with 250 grams (about half a pound) of black fish eggs for the bargain basement price of just €937. Leave some on the shelves for the others! Luckily if you live in the European Union, Caviar House will deliver…in a golden parachute?
Caviar House
The Caviar House is not for every visitor to Zurich Airport however. It is located in the main concourse, where you have to clear security to get back to the gates. So basically, if you can’t afford to really be in Switzerland, don’t bother. I had flown in from Greece just to change planes, and had to clear Swiss security before the next flight. As Napoleon Dynamite would say…lucky! This doesn’t happen when you fly in from the Netherlands. Are the Swiss just trying to rub salt in the wounds here?
During my inquisitive and perplexed visit to Caviar House, I happened to notice a bottle of French wine in a wicker basket. It was casually displayed by the entrance, priced on sale at around a thousand bucks, written in red marker on a placard. Classy! And is that all? I will just take one on my way out, as a parting gift, thanks.
Zurich Airport Recap
Indeed, many Swiss people are extremely wealthy. Money from their renown banks, watches, chocolates and cuckoo clocks really pads their wallets and bank accounts.
So how else can travelers lavishly splurge at Zurich Airport? Their terminals also feature Gucci and Mont Blanc stores, among other luxury retailers. Relationship on the rocks? Why not fly home to Flint, Michigan with the finest Chinese made hand bag, deliciously expensive bottle of champagne, and gift wrap it all with a poetic note written with your new diamond studded pen…oh, and don’t forget the fancy fish eggs. Hopefully, they won’t go smelly during the long Trans-Atlantic airplane journey.
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While this shop was probably selling Beluga Caviar and the like, which really is not only ridiculously expensive but also not very ethically sourced, there actually is a caviar revitalization going on Stateside where you can get American Caviar of the highest quality for fairly affordable prices.